PFWM: Balmain SS20

[x_section style=”margin: 0px 0px 0px 0px; padding: 45px 0px 45px 0px; “][x_row inner_container=”true” marginless_columns=”false” bg_color=”” style=”margin: 0px auto 0px auto; padding: 0px 0px 0px 0px; “][x_column bg_color=”” type=”1/4″ style=”padding: 10px 10px 10px 10px; border-style: solid; border-width: 1px 1px 1px 1px; “][x_text class=”center-text “]Photo credit: Balmain [/x_text][/x_column][x_column bg_color=”” type=”3/4″ style=”padding: 0px 0px 0px 0px; “][x_text]An intermingling of music and fashion, the Balmain Spring/Summer 2020 presentation for Paris Fashion Week Men’s was held in conjunction with la Fete de la Musique, the annual music celebration in Paris. For visionary Olivier Rousteing, his desire has always been to democratize and modernize fashion, so this event held on June 21st allowed more than 2,000 to attend and take part in the celebration at the Jardin des Plantes. All attendees were asked to support (RED)’s fight to end HIV/AIDS.

Other partners during this monumental event included Diamond Foundry, Puma, Balmain Paris Hair Couture, L’Oreal, Alterfood, Au Top, Bagnard, Cyril Lignac, House, Le Bar, Strohrer, and Urban Act.

According to Rousteing, “As my team and I planned for today’s concert-runway, we aimed to keep it simple, concentrating on one clear message: our belief in the possibility of a more inclusive, joyful future for fashion.”[/x_text][x_tab_nav type=”two-up” float=”top”][x_tab_nav_item title=”Black & White” active=”true”][x_tab_nav_item title=”A Dash of Color” active=”false”][/x_tab_nav][x_tabs][x_tab active=”true”]</a
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